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Currently, the resale platform allows to resale tickets not belonging to a season ticket at the initial tariff. For tickets belonging to season tickets, you had the choice between keeping the initial tariff or forcing a given (generally occasional) tariff. A new mode, called seat release, provides more flexibility by allowing your customers to choose the tariff when buying tickets on the resale platform.

Solution

Solution overview

The resale platform provides you the choice between two modes:

The ticket marketplace mode consists in putting a ticket to a marketplace. The tariff of the initial ticket can't be changed. Depending, on the set-up you've chosen, the reseller may define the resale price of his ticket within the defined margin. This mode matches the already existing behaviour
The seat release mode consists in releasing a seat and let a new customer buy any ticket based on that seat. The internet user can choose the tariff when buying a ticket on the resale platform. The reseller can't choose the resale price. Because of this tariff change, the new ticket may be cheaper than the initial one (example: an adult has put a ticket on resale, and the new buyer is a student). You can avoid loss of revenue in such cases in two different ways:
- You don't allow that the new ticket to be cheaper than the initial one
- You let the reseller assume the potential loss

The current feature allowing to force the new tariff of a ticket initially belonging to a season ticket has been kept as is. For legacy reasons, it's related to the ticket marketplace mode.

Set-up the new seat release mode

The resale type to be used by the resale platform is defined in the menu Organisation context > Organisation characteristic > Parameters.

You choose first between the ticket marketplace and the seat release mode.

S-360 Release Notes > Allow tariff selection on the resale platform > Org param.png

Ticket marketplace mode

As today, you can define the range of the price of the resold ticket as a min and max percentage of the initial price of the ticket.
You can also define if the tickets belonging to season tickets (aka subscriptions) keep their initial tariff or if the new ticket must get a defined tariff. The tariff itself is defined at event or competition level (i.e. the event o
As today, the reseller will get the price he has defined (or the initial ticket price if the minimum and maximum price are set to 100%), minus a potential refund fee. The new buyer will pay the price defined by the reseller (or the initial ticket price if the minimum and maximum price are set to 100%), plus a potential sales fee.

Seat resale mode

You can define if the reseller will get the original price, that is the price that he has paid during the purchase, or if he gets only the minimum between the original price and the price paid by the new buyer. The price paid by the new buyer may be less than the original price depending on the second parameter explained below.
You can define if the new buyer is allowed to buy at a lower price than the original price.
If you allow this, the resale platform will propose all the tariffs that match following (cumulative) conditions:
- The tariff is allowed on the resale platform according to the activity profile
- A price is defined for that tariff
- The buyer has the right to that tariff (concerns membership holder and season ticket holder tariffs).
If you don't allow to buy at a lower price, the resale platform will only keep, among the tariffs meeting above conditions, the ones that give a current catalog price greater or equal to the original price.
Note: if you have reduced the catalog price, it's possible that no tariff matches above condition. For example, an end customer has bought a ticket at full occasional tariff. He's paid 100€ for the ticket (not taking into account fees and overheads), and the catalog price has been reduced to 90€. Since no catalog price reaches the amount of 100€, this ticket can't be resold.

Following parameters have been moved from point of sale to organisation level:

Start date
End date
Tariff modified for subscriptions
Minimum price %
Maximum price %
Resold ticket availability

The reason is to ensure a consistent behaviour form our customers managing multiple resale platforms. As a result, only the parameters that impacts the display on the resale platform but that don't have any impact on the process to put on resale have been kept at point of sale level (example: Display the original price)

If you want to switch the resale type, you will first have to remove all tickets on resale (and ask your end customers to put them on resale again). This is due to the fact that the amounts (refunded to the reseller and paid by the new buyer) depends on the resale type.

Putting tickets on resale

The process to put a ticket on resale is exactly the same but the information about the amount refunded to the reseller depends on the setting above

If the resell

S-360 Release Notes > Allow tariff selection on the resale platform > Resale initial price.png

If the reseller gets the minimum between the initial price and the new purchase price, the display is adapted accordingly, as illustrated below:

S-360 Release Notes > Allow tariff selection on the resale platform > Resale minimum price.png

Getting started

Create a ticket to our service team to enable the feature. The service team will:

Set the feature flag SHIPMENT_MODE_PER_PRODUCT

Current restrictions

Scenario	Status
Ticket Shop
Direct sale on Ticket Shop (no creation of options or reservations)	Shipment mode set-up per product is taken into account Internet user may select multiple shipment modes if needed The file detail mentions all the shipments with their respective cost but doesn’t mention which products belong to which shipment → not a big issue
Online exchange	OK (same as above)
Reservation on Ticket Shop	Shipment mode set-up per product is ignored → a reservation order may be created with a reference shipment which shipment mode is inconsistent with the shipment mode set-up per product
Ticket Shop sale converted to reserv The order amount exceeds the max. allowed amount The internet user selects the prepayment method	High risk of technical error if the sales order has multiple shipments → currently, shipment mode per product isn’t compatible with order amount limit or prepayment
Pay online a reservation order created on-line	The reference shipment (which shipment mode may be inconsistent with the shipment mode set-up per product) is ignored, allowing the internet user to use the new feature → Only consequence: The sales order amount may be higher than the reservation order amount (because of shipment fees) May lead to some complains and support need
Box Office
Reservation and sales	The behaviour is the same for reservation and sales orders: the shipment mode per product set-up is taken into account but the order may contain only one shipment. The operator needs to split the order if there is no shipment mode common to the whole order.
Payment of a reservation performed on BO	No problem since reservation and sales handle the shipments in the same way.
Hybrid scenarios
Payment of an online reservation at the Box Office	Because the online reservation doesn’t take into account the shipment mode set-up per product, the BO operator may need to split the order, i.e. create 2 sales orders for one reservation order.
Payment of a BO reservation online	No problem
Fixed price season tickets	No shipment mode can be selected if the season ticket is defined as "ticket only" and no performance has been selected yet.